Website design and branding for an existing poduct
Concept & Purpose:
The DOMI brand and site were created with a bold, compassionate vision: to help people feel better, both physically and emotionally, by embracing self-care without stigma. DOMI stands for more than just its product, a high-quality wand-style personal massager. It symbolizes self-acceptance, wellness, and an invitation to experience comfort and peace without shame. From the logo to the user interface, every part of the DOMI site design aims to communicate empowerment and relaxation.
Design Choices:
With DOMI, we wanted a site that feels as calming as the product itself. The design incorporates soft, muted colors and smooth, organic shapes to echo the soothing experience DOMI provides. The typography is approachable yet sophisticated, using clean sans-serifs to maintain a sense of openness. I ensured the design remains accessible and inviting, guiding users through a welcoming and educational experience. Animation elements add a gentle flow to the interface, enhancing the serene atmosphere and reinforcing the idea that self-care can—and should—feel natural.
*Made in patenship with Tair Tien Shlomoich
Concept & Purpose:
The DOMI brand and site were created with a bold, compassionate vision: to help people feel better, both physically and emotionally, by embracing self-care without stigma. DOMI stands for more than just its product, a high-quality wand-style personal massager. It symbolizes self-acceptance, wellness, and an invitation to experience comfort and peace without shame. From the logo to the user interface, every part of the DOMI site design aims to communicate empowerment and relaxation.
Design Choices:
With DOMI, we wanted a site that feels as calming as the product itself. The design incorporates soft, muted colors and smooth, organic shapes to echo the soothing experience DOMI provides. The typography is approachable yet sophisticated, using clean sans-serifs to maintain a sense of openness. I ensured the design remains accessible and inviting, guiding users through a welcoming and educational experience. Animation elements add a gentle flow to the interface, enhancing the serene atmosphere and reinforcing the idea that self-care can—and should—feel natural.
*Made in patenship with Tair Tien Shlomoich
Made in the Neri Bloomfield School of Design